One of this season’s buzz phrases has to be ‘design thinking’: developing products and services with the needs of customers at the heart. Some may agree that B2C design thinking outpaces B2B delivery by far. Think of the last business application, service or product you used in your company. Was it easy?
Waqas Ahmed, Nixplay’s Senior Ecommerce Manager, explains how the company applied the same design thinking – and simplicity – of it’s well-loved Nixplay WiFi Cloud frames to it’s B2B digital signage solutions.
Video Source: Dealerscope, CE Week 2017